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VIRAL FRIDAY #1: BEWARE OF THE ONLINE OVER-SHARE

  Welcome to the first installment of Diffusion’s Viral Friday series. This is where we share a video from the past week that has captured the imagination of millions. Go on, have a little Friday time...

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Lord of the Skies: How we made Air New Zealand’s Hobbit-themed video really fly

Public relations today is increasingly about creating and sharing compelling content that audiences can’t help interacting with.  As Red Bull so aptly proved recently, fortune favours the brave brand....

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What we’ve learnt this week

Mountain Dew’s video fail, Beyoncé adds another string to her bow and Amanda Bynes gains even more Twitter followers… As part of our new blog series, every Friday Diffusion will offer up pearls of...

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What we’ve learnt this week – 17.05.2013

Ryan Gosling finally eats his cereal, Gove gets it wrong and a social media meltdown takes the heat out of the kitchen and onto Facebook  As part of our new blog series, every Friday Diffusion will...

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